The Changing Face of Motivational Keynote Speaking
Twenty years ago, an event planner would get a directive from a client or manager to go find a great corporate speaker for motivational keynote speaking at your corporate conference, sales meeting or C level symposium. The size and scope of that undertaking was enormous. In order to inspire thousands of attendees, the event planner would need to vet hundreds of speakers video tapes, references and referrals.
The execution of the program with the keynote speakers was very linear and one dimensional. When it came to hiring speakers for motivational keynote speaking, there was no question that this was putting all of your eggs in one basket and the risk was enormous. But additionally, there was really very little opportunity to leverage the moment and impact of a great inspirational keynote speaker other than for those who were actually at the event. That has so substantially changed and so has hiring a motivational speaker forever.
Today, an event planner can book a motivational speaker directly, through their agent or outsourcing to a speakers bureau similar to Celebrity Speakers Bureau. However you ultimately choose to hire your conference speaker, you now have the benefit of requesting per the contract to obtain assets and executions of this speech online, via webinar, in the cloud or through something like Skype, Periscope or YouNow, FaceTime, etc. The ability to present this famous guest speaker to your audience, employees and/or members globally has never become easier.
As part of your standard usages for a keynote speaker, you can now request a multitude of opportunities to best leverage your investment when you secure your event speaker. Each of these executions can add a significant level of uniqueness and benefit because the more people truly impacted by your hired speaker, the larger ROI you can expect, the more positively the event will be received and in turn why you ventured in securing a speaker and paying their speaking fees can be justified.
In the end, understanding how the industry is evolving and how you can bring best of practices executions to your event will only facilitate a truly successful event. The investment in a globally known speaker can be substantial so the better you amortize that investment, the easier it will be to substantiate the fee of the speaker.
If you’re interested in hiring Keynote Speakers for motivational keynote speaking at your event, contact Celebrity Speakers Bureau today! Our team of industry experts can assist in answering questions concerning celebrity speaking fees, available keynote speakers in your budget range and help your organization execute a deal to bring them to your next business conference, corporate event or leadership summit. Email us at info@celebrityspeakersbureau.com or call (212)410-2853 to contact a Celebrity Speakers Bureau representative.